LuxCloud workshop on reselling cloud services for digital agencies well-received by attendees
On Thursday, October 20th, LuxCloud held its first workshop aimed at digital agencies. As part of the company’s new communication-as-a-service offer, two cloud-based social media marketing tools were presented: MyGoodClient and Sóshlr.
Opportunities for digital agencies
The workshop kicked off with a presentation by Joost Pisters, CEO of LuxCloud, who introduced the company’s role as a cloud service broker enabler, allowing other companies to provide cloud services without having to invest in technical infrastructure or manage contracts with software vendors. He then outlined the opportunities for digital agencies to resell cloud services to their clients as part of a package. As a natural extension of the services they already provide, an agency could offer, for example, an all-in-one website package that includes in-house website design combined with hosting, security and backup, all cloud services provisioned by LuxCloud. This would not only provide added value for clients, but also additional long-term revenue for the agency. Pisters then outlined his vision of the cloud system integrator role that he sees digital agencies taking on in the near future.